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Mercedes-Benz

VISION AVTR REVEAL

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Mercedes-Benz unveils its vision for the future of mobility

At CES 2020, Mercedes-Benz presented its vision for the future of mobility: a vehicle at one with people, nature and technology.

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Not only did the AVATAR film series serve as inspiration for the development of the vehicle, the Reveal Film also contains many quotes from this world. The visual world created in this way was taken up by almost all reporting media and proves the success of the campaign.

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